The importance of technology and digital media to promote Tourism destinations: A conceptual review

dc.contributor.authorNogueira, Sónia
dc.contributor.authorCarvalho, Joana
dc.date.accessioned2023-09-27T10:36:11Z
dc.date.available2023-09-27T10:36:11Z
dc.date.issued2023-09-05
dc.description.abstractThis article discusses the processes of the increasing use of technology and digital media to promote tourism destinations. This paper aims to present the increasing use of technology and digital media to promote tourism destinations. Not only as a theoretical concept but also as an opportunity for small or medium-sized businesses that operate in the tourism sector. It presents the current trends in digital tourism, focusing on digital media and how technology is shaping, influencing, and informing travel decisions impacting tourists’ behavior. Our critical overview suggests that we are dealing with a phenomenon rooted in the new opportunities given by the digital expansion with relevant effects for the tourism destinations promotion. However, contributions on this topic within the existing literature remain scarce. Accordingly, we discuss the main studies on this issue and its results to conclude about the current importance of digital media for tourism destination promotion and future research agenda.pt_PT
dc.identifier.citationNogueira, S., & Carvalho, J. (2023). The importance of technology and digital media to promote Tourism destinations: A conceptual review. In J. L. Reis, M. R. Araujo, L. P. Reis, & J. P. M. Santos (Eds.), Marketing and smart technologies: Proceedings of ICMarkTech 2022, vol. 1, (Smart Innovation, Systems and Technologies Book Series, vol. 344), International Conference on Marketing and Technologies, Santiago de Compostela, Spain, 1-3 december 2022, (pp. 515-525). Springer. https://doi.org/10.1007/978-981-99-0333-7_37. Repositório Institucional UPT. http://hdl.handle.net/11328/5100pt_PT
dc.identifier.doihttps://doi.org/10.1007/978-981-99-0333-7_37pt_PT
dc.identifier.isbn978-981-99-0332-0
dc.identifier.isbn978-981-99-0333-7
dc.identifier.urihttp://hdl.handle.net/11328/5100
dc.language.isoengpt_PT
dc.peerreviewedyespt_PT
dc.publisherSpringerpt_PT
dc.relation.ispartofseriesSmart Innovation, Systems and Technologies;344
dc.relation.publisherversionhttps://link.springer.com/chapter/10.1007/978-981-99-0333-7_37pt_PT
dc.rightsrestricted accesspt_PT
dc.rights.urihttp://creativecommons.org/licenses/by/4.0/pt_PT
dc.subjectDestinationspt_PT
dc.subjectDigital mediapt_PT
dc.subjectTechnologypt_PT
dc.subjectTourismpt_PT
dc.titleThe importance of technology and digital media to promote Tourism destinations: A conceptual reviewpt_PT
dc.typeconferenceObjectpt_PT
degois.publication.firstPage515pt_PT
degois.publication.lastPage525pt_PT
degois.publication.titleMarketing and smart technologies: Proceedings of ICMarkTech 2022pt_PT
degois.publication.volume1pt_PT
dspace.entity.typePublicationen
Ficheiros
Principais
A mostrar 1 - 1 de 1
Nome:
Smart Innovation_article_c.pdf
Tamanho:
149.26 KB
Formato:
Adobe Portable Document Format