Marques, Jorge
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Marques
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Jorge
Nome
Jorge Marques
Biografia
Jorge Humberto Soares Marques, Doutorado em Turismo, Lazer e Cultura pela Faculdade de Letras da Universidade de Coimbra. Professor Auxiliar no Departamento de Turismo, Património e Cultura da Universidade Portucalense (Porto) e investigador do Centro de Estudos de Geografia e Ordenamento do Território (CEGOT, Universidade de Coimbra). Principais áreas de interesse: Lazer, Turismo, Turismo de Negócios, Organizações de Gestão dos Destinos, Hotelaria e Hospitalidade.
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7A1C-388B-D278
57189515439
E-6336-2016Projetos de investigação
Unidades organizacionais
REMIT – Research on Economics, Management and Information Technologies
Centro de investigação que que tem como objetivo principal produzir e disseminar conhecimento teórico e aplicado que possibilite uma maior compreensão das dinâmicas e tendências económicas, empresariais, territoriais e tecnológicas do mundo contemporâneo e dos seus efeitos socioeconómicos. O REMIT adota uma perspetiva multidisciplinar que integra vários domínios científicos: Economia e Gestão; Ciências e Tecnologia; Turismo, Património e Cultura.
Founded in 2017, REMIT – Research on Economics, Management and Information Technologies is a research unit of Portucalense University. Based on a multidisciplinary and interdisciplinary perspective it aims at responding to social challenges through a holistic approach involving a wide range of scientific fields such as Economics, Management, Science, Technology, Tourism, Heritage and Culture.
Grounded on the production of advanced scientific knowledge, REMIT has a special focus on its application to the resolution of real issues and challenges, having as strategic orientations:
- the understanding of local, national and international environment;
- the development of activities oriented to professional practice, namely in the business world.
57 resultados
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Publicação Acesso Aberto Business tourism development: A portuguese perspective2017-11 - Santos, Norberto; Marques, JorgeOver time, not only new leisure practices were developed but also new types of work, with globalization leading to a greater need for commercial, industrial and knowledge expansion, stimulating business travel. Therefore, long ago that tourism does not only refer on travel motivated by leisure and recreation. Travels motivated by business and professions, which consist of one of the oldest forms of travel, saw their “tourist status” officially recognized by the end of the twentieth century. Today, Business Tourism (also known as Meeting Industry) represents a significant role on local and regional economies and reveals a considerable potential for development. In this context, Destination Management Organizations (DMO), and more specifically Convention & Visitors Bureaus (CVB), play a key role in providing the structure associated with the territory and the management, planning and development of destinations, especially those who want to position themselves as Business Tourism destinations. This article aims to explore a few topics concerning the evolution of Business Tourism, its importance and context in Portugal.Publicação Acesso Restrito The bleisure tourism trend and the potential for this business-leisure symbiosis in Porto2021-03-31 - Pinho, Micaela; Marques, JorgeThe combination of business and leisure into one trip – bleisure – is becoming popular. This segment has received a strong boost, especially from Millennials. The purpose of this paper is to analyze the bleisure tourism phenomena and the potential for this business-leisure symbiosis in Porto. A mixedmethod approach was adopted through a Delphi technique to explore tourism stakeholder’s perceptions concerning both the city’s opportunities and strategies that should be followed to boost the bleisure tourism sector. The assets identified as very important for the development of bleisure tourism in the city were unique gastronomy, good wines, the historical center and local people’s hospitality. Nevertheless, improve human resource qualification, increase flight connections, enhance local heritage and urban regeneration and fostering collaboration networks between local stakeholders are strategic actions that merit more attention. Many studies have been conducted from the perspective of business tourism activities and impacts; few have been conducted from the bleisure tourism perspective and none have been conducted from the perspective of bleisure tourism in the city of Porto. This work represents the first attempt to elicit experts’ opinions about the potential of Porto to develop the bleisure tourism segment. This study aims to contribute to better understanding how destinations can take advantage of this niche segment of the tourism market, which kind of touristic assets can be valued and which specific destination attributes should be considered.Publicação Acesso Aberto Proceedings of the 2nd International Conference on Tourism Research (ICTR 2019)2019 - Sousa, Cristina; Freitas, Isabel Vaz de; Marques, JorgeThese proceedings represent the work of contributors to the 2nd International Conference on Tourism Research (ICTR 2019), hosted by University Portucalense on 14-15 March 2019. The Conference Chair is Dr Cristina Sousa and the Programme Chairs are Dr Isabel Vaz de Freitas and Dr Jorge Marques, all from Portucalense University.Publicação Acesso Aberto Developing business tourism beyond major urban centres: The perspectives of local stakeholders2016-05 - Santos, Norberto; Marques, JorgePurpose - The purpose of this paper is to identify development strategies for Business Tourism in territories where this segment is not always given due consideration, especially at the level of local and regional development policies. Design - The paper discusses the concepts of Business Tourism and analyses the characteristics of a delimited territory in the Central Region of Portugal that encompasses the cities of Coimbra, Aveiro and Viseu, located between the main Portuguese cities, Lisbon and Oporto. Methodology - A Delphi study was conducted to explore the prospects of destination stakeholders, with the aim of identifying proposals and product development measures in this territory. Findings - Despite the lower urban density and lower load capacity, when compared with the main urban centres of Lisbon and Oporto, this territory presents a qualified and diverse tourism offer that combined with the existence of differentiated venues and quality accommodation can contribute to provide a valued tourism experience associated with the Meetings Industry. Originality - The study presented here allows us to reflect on the potential of Business Tourism in territories with lower urban density and lower supply of facilities and services, when compared to the major cities that usually take the leading positions in international rankings. This is especially true, if we consider that smaller urban centres that are relatively near each other (as is the case of Coimbra, Aveiro and Viseu) may find interesting strategic advantages in joint action, taking into account that these three geographic areas complement each other in the integrated supply of tourism products, experiences, services and facilities.Publicação Acesso Restrito Analysis of the consumer behaviour regarding the use of online food delivery apps during Covid-19 sanitary restrictions in Portugal2022-05-19 - Borges, Isabel; Silva, Fátima Matos; Albuquerque, Helena; Ramazanova, Makhabbat; Marques, JorgeThe purpose of this paper is to analyse the consumer behaviour regarding the use of online food delivery apps during Covid-19 sanitary restrictions in Portugal. The study explores the behaviour of consumers towards digital food ordering and delivery services, and its impact in the restaurant industry. [...]Publicação Acesso Aberto Research management in Higher Education Institutions from developing countries: An analysis for Bolivia and Paraguay2025-04-02 - Pacheco, Luís Miguel; Tavares, Fernando Oliveira; Ramazanova, Makhabbat; Fuentes Ávila, Jorge; Albuquerque, Helena; Silva, Fátima Matos; Marques, Jorge; Guillo, Mario; Barrera Zuleta, Beatriz; Marín Guzmán, SilviaResearch outputs in higher education institutions (HEIs) are crucially dependent on the research management process. Departing from a SWOT analysis, the main objective of this paper is to analyze the perceptions of stakeholders (researchers, teachers, and senior research managers) regarding the main strengths and weaknesses of HEIs, as well as assess the potential opportunities and threats present in the external environment. It analyzed a total of 462 responses from seven HEIs and two ministries participating in the INNOVA project in Bolivia and Paraguay. The results from the statistical analysis indicate that the respondents tend to identify the traditional obstacles and facilitators to research development, namely, the scarcity and instability of public policies, which permeate the institutions, diminishing the consistency of internal research policies and creating difficulties in access to funding and career development opportunities. Building on the substantial progress made in recent years, the unvirtuous cycle may be halted with political stability and committed action between all the concerned parties.Publicação Acesso Aberto Evaluating the drivers of outbound tourism: Evidence from Central Asia2025-01-31 - Ibragimov, Khusen; Marques, Jorge; Flores, Rogelio Jr.; Ramazanova, MakhabbatPurpose – This study analyses the outbound tourism demand of Central Asia to 76 destinations for the twenty-one-year period (1995-2015). The main objective is to investigate the extent to which economic and non-economic determinants impact the volume of outbound tourism flows in Central Asia. Methodology/Design/Approach – The study formalizes the static panel data, the set of 76 destinations, and five Central Asia countries. The application of the gravity model has been employed using the least squares dummy variables (LSDV) estimation technique. Findings – The findings reveal that the outbound tourism demand of Central Asia is found to be highly income elastic and price inelastic. Costs of transportation and visa restrictions between bilateral countries cause a substantial decline in the number of overseas travel. Among other factors, a peaceful political environment in a destination is defined as a key element to attract tourists from Central Asia. Originality of the research – This research represents the first attempt to analyse outbound tourism demand in Central Asia, taking into account factors in both the origin and destination countries, such as visa restrictions, political stability, tourist income, the price of goods and services, and common language.Publicação Acesso Aberto Turismo literário em Baião: Incursão pelo mundo Queirosiano2022-02 - Pereira, Luísa; Marques, JorgeO presente artigo aborda a relação entre turismo e literatura, baseando-se na vida e obra de Eça de Queiroz e na sua interligação com a Casa de Tormes, em Baião. Pretende-se, deste modo, re etir sobre o potencial turístico de locais associados à vida e/ou obra dos escritores e de que forma esses locais poderão contribuir para a valorização dos territórios onde se integram. A metodologia utilizada baseou-se num estudo de caso Casa de Tormes/Fundação Eça de Queiroz e inclui uma entrevista com a Diretora Executiva da FEQ. Os resultados indicam que a valorização deste tipo de espaço cultural é uma mais-valia na dinamização turística de territórios rurais, de menor densidade populacional, como é o caso do concelho de Baião.Publicação Acesso Aberto Business tourism in Porto: An empirical investigation of its potentialities and development challenges2021-02-24 - Marques, Jorge; Pinho, MicaelaPurpose – The purpose of this paper is to explore the potentialities and weaknesses of the city of Porto (Portugal) in the business tourism segment in order to ensure and develop a destination’s business tourism strategy position. Design/methodology/approach – Data were collected through the participation of 28 experts living/working in Porto in a three-round Delphi exercise. Experts should identify the main straights, weaknesses and opportunities of the city for the business tourism development. Findings – The main results show that the city’s potential to become landmark destination in the business tourism sector far outweighs its limitations. With measures aimed to improve the functionality of the business tourism segment and marketing strategies to increase external promotion, Porto meets the conditions to become an excellent business tourism destination. Originality/value – Many studies have been conducted from the perspective of leisure tourism; few have been conducted from the perspective of the business tourism and none have been conducted from the perspective of the business tourism in the city of Porto. This research fills a gap in the literature relating to the practice of meeting industry. It represents the first attempt to elicit stakeholders opinions about important issues related to the development of business tourism in the city. The results of the study provide a more informed and systematic basis on which to develop the business tourism segment in Porto.Publicação Acesso Aberto The impact of short-term rental accommodation in urban tourism: A comparative analysis of tourists’ and residents’ perspectives2024-07-11 - Albuquerque, Helena; Quintela, Joana A.; Marques, JorgeUrban tourism has witnessed significant growth in recent years, driven by various factors that foster the transformation of urban areas into tourist hotspots. These factors include a rising interest in culture and heritage, ongoing urban redevelopment and conversion processes, and the introduction of new experiences and activities. Two particularly influential factors contributing to this growth are low-cost travel, which facilitates more accessible access to urban destinations, and the emergence of new types of accommodation, such as short-term rental (also known as local accommodation or Airbnb-type accommodation). The sudden and continuous growth of this type of tourist accommodation brings new challenges to cities and local communities. On the positive side, it contributes to job opportunities, the dynamism of the local economy, and urban revitalization. On the other hand, it also represents more difficulty in retaining the local population in city centers, as more and more buildings are converted into hostels and tourist apartments. In this context, it becomes essential to conduct studies evaluating the impacts of these dynamics in urban areas and how they influence residents’ and visitors’ perspectives. Therefore, this study aims to identify the main transformations resulting from short-term rental (STR) development, focusing on the impacts felt by tourists and residents in Porto. A questionnaire was distributed to tourists and residents in Porto’s city center in June 2023. The results reveal differences in opinions between tourists and residents, particularly concerning historical heritage preservation, local population relocation, and reduced housing availability for residents. Nevertheless, there is a similarity in their opinions regarding the stimulus that local accommodation brings to the economy and the rehabilitation of buildings and urban areas. This study reinforces the need to pay more attention to the future development of tourist accommodation in city centers, especially regarding local policies and territorial planning, to balance better tourism development and local communities’ quality of life.