It's the Mindset, Not the Technology

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dc.contributor.authorSonsoles, Martin
dc.contributor.authorMalone, Chris
dc.contributor.authorCayolla, Ricardo
dc.date.accessioned2021-10-20T09:17:32Z
dc.date.available2021-10-20T09:17:32Z
dc.date.issued2021
dc.description.abstractThe consulting world employs millions of people and moves billions of dollars around the world. The high number of mobile phones, coupled with the fact that more than half the world is online, leads to a new paradigm in the way we think and behave as consumers. The appearance of COVID-19 is forcing all areas to urgently rethink their educational offer. The consultancy area is not immune to this “tsunami.” Spain was one of the countries most affected by the pandemic, as well as by the measures adopted in response to COVID-19, with very serious economic, financial, and social consequences. This chapter's focus will be on Grass Roots Spain, a consulting company, and on the way it adapted its business model as a result of the pandemic crisis.pt_PT
dc.identifier.citationCayolla, R., Martín, S., & Malone, C. (2021). It’s the Mindset, Not the Technology. In: S. M. C. Loureiro, J. Guerreiro (eds.), Handbook of Research on Developing a Post-Pandemic Paradigm for Virtual Technologies in Higher Education (pp. 300–313). ISBN: 9781799869634. Disponível no Repositório UPT, http://hdl.handle.net/11328/3728pt_PT
dc.identifier.doihttps://doi.org/10.4018/978-1-7998-6963-4.ch015pt_PT
dc.identifier.isbn9781799869634
dc.identifier.urihttp://hdl.handle.net/11328/3728
dc.language.isoengpt_PT
dc.peerreviewedyespt_PT
dc.publisherIGI Globalpt_PT
dc.rightsrestricted accesspt_PT
dc.rights.urihttp://creativecommons.org/licenses/by/4.0/pt_PT
dc.subjectConsultingpt_PT
dc.subjectE-Learningpt_PT
dc.subjectConsumer-Brand Relationshippt_PT
dc.subjectDigitalizationpt_PT
dc.subjectEducationpt_PT
dc.subjectNew Paradigmpt_PT
dc.subjectStrategypt_PT
dc.titleIt's the Mindset, Not the Technologypt_PT
dc.typebook partpt_PT
degois.publication.firstPage300pt_PT
degois.publication.lastPage313pt_PT
degois.publication.titleHandbook of Research on Developing a Post-Pandemic Paradigm for Virtual Technologies in Higher Educationpt_PT
dspace.entity.typePublicationen
person.affiliation.nameUniversidade Portucalense Infante D. Henrique
person.familyNameCayolla
person.givenNameRicardo
person.identifier.ciencia-idD311-D822-C19A
person.identifier.orcid0000-0003-4015-7363
person.identifier.ridAAL-6739-2020
person.identifier.scopus-author-id56120166100
relation.isAuthorOfPublication99055104-5441-4d13-9368-2e06bb43e870
relation.isAuthorOfPublication.latestForDiscovery99055104-5441-4d13-9368-2e06bb43e870

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