Digital literacy as a key factor in marketing education and business-academy relationship: A digital transformation approach [comunicação oral]

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dc.contributor.authorViana, Carla
dc.contributor.authorFaria, Sílvia
dc.contributor.authorNogueira, Sónia
dc.contributor.authorRua, Orlando Lima
dc.date.accessioned2025-07-31T15:23:18Z
dc.date.available2025-07-31T15:23:18Z
dc.date.issued2025-07-10
dc.description.abstractThe 5th International Conference in Information Technology & Education, to be held at the Federal University of Rio Grande do Norte, in Natal, Brazil, between the 10th and the 12th of July 2025 is a multidisciplinary conference with a special focus on new information technologies in the Education sector.
dc.identifier.citationViana, C., Faria, S., Nogueira, S., & Rua, O. L. (2025). Digital literacy as a key factor in marketing education and business-academy relationship: A digital transformation approach [comunicação oral]. 5th International Conference in Information Technology & Education, Natal, Brazil, 10-12 July 2025. Repositório Institucional UPT. https://hdl.handle.net/11328/6559
dc.identifier.urihttps://hdl.handle.net/11328/6559
dc.language.isoeng
dc.rightsopen access
dc.rights.urihttp://creativecommons.org/licenses/by/4.0/
dc.subjectDigital literacy
dc.subjectmarketing
dc.subject.fosCiências Sociais - Economia e Gestão
dc.titleDigital literacy as a key factor in marketing education and business-academy relationship: A digital transformation approach [comunicação oral]
dc.typeconference presentation
dcterms.referenceshttps://www.icited.org/
dspace.entity.typePublication
oaire.citation.conferenceDate2025-07-10
oaire.citation.conferencePlaceNatal, Brasil
oaire.citation.endPage1
oaire.citation.startPage1
oaire.citation.title5th International Conference in Information Technology & Education
oaire.versionhttp://purl.org/coar/version/c_be7fb7dd8ff6fe43
person.affiliation.nameREMIT – Research on Economics, Management and Information Technologies
person.affiliation.nameREMIT – Research on Economics, Management and Information Technologies
person.familyNameFaria
person.familyNameNogueira
person.givenNameSílvia
person.givenNameSónia
person.identifier.ciencia-id1D19-2036-56AF
person.identifier.ciencia-idF910-030F-3361
person.identifier.orcid0000-0002-7672-3972
person.identifier.orcid0000-0001-7959-3838
person.identifier.ridAEE-0340-2022
person.identifier.scopus-author-id57216458139
person.identifier.scopus-author-id56019348100
relation.isAuthorOfPublication8386d958-d5bd-4108-a2a5-dfb226529fdf
relation.isAuthorOfPublicationc379a4a3-a42d-4782-be9b-0e4fa8933556
relation.isAuthorOfPublication.latestForDiscovery8386d958-d5bd-4108-a2a5-dfb226529fdf

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