Evaluation of urban tourism products: Kuala Lumpur as a destination of choice.

dc.contributor.authorMalek, Anahita
dc.contributor.authorMohamed, Badaruddin
dc.date.accessioned2015-05-01T12:06:39Z
dc.date.available2015-05-01T12:06:39Z
dc.date.issued2014
dc.description.abstractUrban tourism has emerged as a significant and distinctive form of tourism, yet it has received a disproportionately small amount of attention in tourism research. Research on urban tourism is rarely conducted among Asian countries such as Malaysia. Therefore, this research attempts to evaluate and investigate the development of urban tourism products in the biggest urban area in Malaysia, Kuala Lumpur (KL), using a strategic planning method, namely, the SWOT analysis. Findings of this study will have implications toward the future planning, development, and management of tourism products and facilities.pt
dc.identifier.issn1645-9261
dc.identifier.urihttp://hdl.handle.net/11328/1167
dc.language.isoengpt
dc.peerreviewedyespt
dc.relation.ispartofseries21/22
dc.rightsopen accesspt
dc.subjectUrban tourismpt
dc.subjectUrban analysispt
dc.subjectProduct Evaluationpt
dc.subjectSWOT analysispt
dc.titleEvaluation of urban tourism products: Kuala Lumpur as a destination of choice.pt
dc.typejournal articlept
degois.publication.firstPage83pt
degois.publication.lastPage93pt
degois.publication.titleRrevista de Turismo e Desenvolvimentopt
degois.publication.volume3pt
dspace.entity.typePublicationen
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