Os desafios do metaverso para as marcas [artigo de imprensa]
| dc.contributor.author | Nogueira, Sónia | |
| dc.date.accessioned | 2023-06-07T11:30:27Z | |
| dc.date.available | 2023-06-07T11:30:27Z | |
| dc.date.issued | 2023-05-01 | |
| dc.description.abstract | Metaverso domina a atualidade e aponta novos caminhos para o futuro das marcas e para a forma como as mesmas podem passar a interagir com os seus clientes. [...] | pt_PT |
| dc.identifier.citation | Nogueira, S. (2023, Maio 5). Os desafios do metaverso para as marcas [artigo de imprensa]. Marketeer. https://marketeer.sapo.pt/. Repositório Institucional UPT. http://hdl.handle.net/11328/4809 | pt_PT |
| dc.identifier.uri | http://hdl.handle.net/11328/4809 | |
| dc.language.iso | por | pt_PT |
| dc.peerreviewed | no | pt_PT |
| dc.publisher | Marketeer | pt_PT |
| dc.rights | restricted access | pt_PT |
| dc.rights.uri | http://creativecommons.org/licenses/by/4.0/ | pt_PT |
| dc.subject | Marketing | pt_PT |
| dc.title | Os desafios do metaverso para as marcas [artigo de imprensa] | pt_PT |
| dc.type | newspaper article | pt_PT |
| degois.publication.firstPage | 1 | pt_PT |
| degois.publication.lastPage | 1 | pt_PT |
| degois.publication.title | Marketeer | pt_PT |
| dspace.entity.type | Publication | en |
| person.affiliation.name | REMIT – Research on Economics, Management and Information Technologies | |
| person.familyName | Nogueira | |
| person.givenName | Sónia | |
| person.identifier.ciencia-id | F910-030F-3361 | |
| person.identifier.orcid | 0000-0001-7959-3838 | |
| person.identifier.scopus-author-id | 56019348100 | |
| relation.isAuthorOfPublication | c379a4a3-a42d-4782-be9b-0e4fa8933556 | |
| relation.isAuthorOfPublication.latestForDiscovery | c379a4a3-a42d-4782-be9b-0e4fa8933556 |
Files
Original bundle
1 - 1 of 1
- Name:
- Os desafios do metaverso para as marcas.pdf
- Size:
- 323.56 KB
- Format:
- Adobe Portable Document Format