The Impact of Cultural Barriers on the Internationalization Process

Date

2022-04

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Coadvisor

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Eurasia Business and Economics Society
Language
English

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Abstract

This study aims to analyze the impact of cultural differences in the internationalization process of small and medium-sized Portuguese firms. It was used a questionnaire survey, supported by an extensive literature review on business internationalization and its main barriers. In order to validate the form and content of the questionnaire, the instrument was pre-tested. [...]

Keywords

Cultural barriers, Internationalization, SME's, Intangible barriers, Cultural differences

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conferenceObject

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Citation

Martins, N. L., Lobo, C. A., & Oliveira, S. F. (2022). The Impact of Cultural Barriers on the Internationalization Process. In Proceedings of the 39th Eurasia Business and Economics Society Conference (EBES), Rome, Italy, April 6-8 2022 (v.1, pp. 548-563). Repositório Institucional UPT. http://hdl.handle.net/11328/4055

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Open Access

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