Environmental sustainability and sports management: A review of marketing contributions and discussion of future research opportunities
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Date
2023-09-05
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Springer
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English
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Abstract
In this research, we provide an overview of the increasing area of environmental sustainability in the sports management field and discuss future research opportunities. Through a division of topics that we consider most impactful, a selection of the research that has been implemented is presented, as well as their results and possible future directions. We conclude with a final reflection to extend and deepen sustainability studies in sport management.
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Environmental sustainability, Sport management, Marketing
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conferenceObject
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Cayolla, R., & Escadas, M. (2023). Environmental sustainability and sports management: A review of marketing contributions and discussion of future research opportunities. In J. L. Reis, M. Del Rio Araujo, L . P. Reis, & J. P. M. dos Santos (Eds.), Marketing and Smart Technologies: Proceedings of ICMarkTech 2022, (Smart Innovation, Systems and Technologies, vol. 344), Spain, 1-3 december 2022, (pp. 309-321). Springer. https://doi.org/10.1007/978-981-99-0333-7_23. Repositório Institucional UPT. http://hdl.handle.net/11328/5106
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