Lobo, Carla Azevedo

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Lobo

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Carla Azevedo

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Carla Azevedo Lobo

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Carla Azevedo Lobo é doutorada em Gestão pela Universidade Portucalense. É Professora Auxiliar da Universidade Portucalense e leciona em cursos de Licenciatura, Mestrado e Doutoramento, na área das Ciências Empresariais. É também Coordenadora do Curso de Licenciatura em Gestão, desde 2010. É investigadora do REMIT (Research on Economics, Management and Information Technologies). Foi a Investigadora Responsável do Projeto de Investigação ("IEcPBI”) na área dos Negócios Internacionais, financiado pelo COMPETE 2020, FEDER e FCT, entre 2018 - 2022. Afiliação: Investigadora do REMIT - Research on Economics, Management and Information Technologies (departamento: DEG)

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0000-0002-6721-376X
2E1D-CA98-5832
57210261298
G-9840-2016

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REMIT – Research on Economics, Management and Information Technologies
Centro de investigação que que tem como objetivo principal produzir e disseminar conhecimento teórico e aplicado que possibilite uma maior compreensão das dinâmicas e tendências económicas, empresariais, territoriais e tecnológicas do mundo contemporâneo e dos seus efeitos socioeconómicos. O REMIT adota uma perspetiva multidisciplinar que integra vários domínios científicos: Economia e Gestão; Ciências e Tecnologia; Turismo, Património e Cultura. Founded in 2017, REMIT – Research on Economics, Management and Information Technologies is a research unit of Portucalense University. Based on a multidisciplinary and interdisciplinary perspective it aims at responding to social challenges through a holistic approach involving a wide range of scientific fields such as Economics, Management, Science, Technology, Tourism, Heritage and Culture. Grounded on the production of advanced scientific knowledge, REMIT has a special focus on its application to the resolution of real issues and challenges, having as strategic orientations: - the understanding of local, national and international environment; - the development of activities oriented to professional practice, namely in the business world.

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Has files: trueStart date: 2020End date: 2024Subject: International performanceAuthor: Raposo, Mário

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Now showing 1 - 3 of 3
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    PublicationOpen Access
    A performance internacional e a orientação para o Mercado: O caso das PME’s
    2020 - Fernandes, Cristina I. M. A. S.; Ferreira, João J. M.; Raposo, Mário; Lobo, Carla Azevedo
    Um ponto chave do processo de internacionalização das empresas é a escolha do mercado externo. Após esta escolha os resultados que uma empresa aí obtém podem ajudar a medir a sua performance internacional. Esta investigação visa, assim, medir o impacto no processo de internacionalização, mediante a sua Orientação para o Mercado (OM), assim como medir o seu efeito na performance internacional. Para tal, foram recolhidos dados através da realização de um questionário a 320 PME e mediante a aplicação de regressões lineares, os resultados evidenciam um efeito positivo da OM tanto no processo de internalização como no desempenho internacional. Verificamos também a importância de se estudar a influência das orientações estratégicas sobre os processos de internacionalização, podendo estes serem influenciados pelas particularidades das PME.
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    PublicationOpen Access
    The impact of market orientation on the internationalisation of SMEs
    2020 - Fernandes, Cristina; Ferreira, João J. M.; Raposo, Mário; Lobo, Carla Azevedo
    Purpose – A key point in the internationalisation process of companies comes with the choice of international market. Following this choice, the results companies may thereby obtain help in measuring their level of international performance. This study aims to measure the impact of internationalisation processes in keeping with company market orientations (MOs) through measuring their effect on international performance. Design/methodology/approach – The authors obtained the data from a questionnaire sent out by email to a total of 8,103 exporting companies and/or with interests in exporting (the study population) registered in the AICEP-Portugal Global database that provided the email addresses of the company representatives responsible for internationalisation. The authors received a total of 320 valid responses (sample). Findings – The results display a positive MO effect both on internationalisation processes and on international performance. The authors also note the importance of studying the influence of strategic orientations on internationalization processes, motivated by the particular SME’s characteristics. Originality/value – The authors aim to contribute to the study of the influence of the MO, both upstream and downstream, thus seeking to verify its impact on internationalization processes.
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    PublicationOpen Access
    Global talent management during the COVID-19 pandemic? The Gods must be crazy!
    2022-01 - Fernandes, Cristina; Veiga, Pedro Mota; Raposo, Mário; Lobo, Carla Azevedo
    The ongoing COVID-19 pandemic has brought terrifying effects for labor markets all around the world. Just as we witness rapid changes in terms of the ways of working (working from home), we are also observing an increase in unemployment. The ways in which major corporations with international operations process their global talent management (GTM) already represents a challenge in relatively stable times and clearly, in a period of such great and sustained turbulence as current experienced, this task becomes still more difficult. Hence, our research aims to study the impact of GTM on the international performance of major companies during the COVID-19 pandemic period. To this end, we surveyed a sample of 59 large companies that act in external markets. Through recourse to multiple linear regressions, we conclude that GTM practices return positive impacts on levels of international performance. Our research returns theoretical implications in terms of the application of integrated GTM models and with the results of significant relevance to corporations operating internationally, and thus enabling them to better understand which strategic human resource management policies will return the best GTM results.